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Audi: Nightvision
During the night life-sized, self-luminous wild animal figures were put on the sides of roads – roads with frequent traffic but no lighting. This stunt allowed the target group to experience the...
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McDonald’s: Come as you are
McDonald’s France came up with this terrific idea in Paris. A 5 meter cube was placed in the middle of Paris. People could interact with the cube by taking pictures and uploading them into the program....
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OroVerde: The Donation Army
To increase to amount of cash donations, oro Verde, the rainforest Foundation, did no recruit humans. They used the trees, that happily worked 24 hours a day to help save the rainforest. Company:...
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Converse: Just Add Color
Just Add Color is the newest campaign of Converse for Chucks. It uses the iconic high cut design in stencil printed and painted on city cards, posters, and walls. The highlight, however, is the...
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Coca-Cola: Share
One of the Grand Prix in Cannes Lions, the most known advertising awards in the world is for Coca-Cola. But not with a campaign as such you’d expect from Coke. No 3 minute long commercial or Vintage...
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It’s My City: Using Army in Outdoor
In Russia the streets aren’t always that safe, people often have to fight to go where they want to go. The local magazine It’s My City thought of a way to make people aware of this problem. They took...
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Xbox: Streets of Toronto
In Forza Horizon for Xbox 360, Supercars leave the track and take the race to the open road. To celebrate its launch, Xbox Canada used an Aston Martin Vantage and Mercedes SLS AMG to bring the...
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Walt Disney: Wreck-it lane
Wreck-It Ralph is a3D computer-animated family-action comedy film produced by the Walt Disney Animation Studios. To promote their movie in the United Kingdom, they’ve gone really far, they built a...
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Nutcase: Outdoor fitting Room
Every bike rider knows that you should wear a helmet. Especially when riding through the city. Still lots of people leave their helmet at home – if they have one at all. The truth is, lots of people...
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IKEA: Gnome War
This commercial is the first in a series of outdoor furniture for Ikea and the storyline is quite special.. Gnomes sabotage a couple who are trying to improve their garden. See how the couple combat...
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